New Subscriber Welcome & Nurture Sequence
5-email welcome + nurture sequence that builds trust, shares best content, and introduces the core paid offer.
5 emails11 daysTrigger: New subscriber
Email 1: Did you check out {{lead_magnet_title}} yet?
Send after 0 days
Subject: Did you check out {{lead_magnet_title}} yet?
Hey {{first_name}},
If you haven’t had a chance to check out the {{lead_magnet_type}} you requested, here’s the link again:
{{lead_magnet_link}}
My goal is to help you {{core_transformation}} — but I didn’t always know how to do that myself.
{{origin_story}}
Helping people like you is why I created {{brand_or_product_name}}.
Now I’d love to learn more about you.
What are you working on right now?
What’s your biggest challenge at the moment?
You can reply directly to this email — or join us inside {{community_name}} and introduce yourself.
Looking forward to hearing from you,
{{sender_name}}
Email 2: Our most helpful resources for you
Send after 2 days
Subject: Our most helpful resources for you
Hey {{first_name}},
Since you joined my list, I know you’re interested in improving {{focus_area}}.
So I rounded up a few of our most popular resources that I think you’ll find helpful:
{{content_1_title}}
{{content_1_description}}
{{content_1_link}}
{{content_2_title}}
{{content_2_description}}
{{content_2_link}}
{{content_3_title}}
{{content_3_description}}
{{content_3_link}}
This is just a small taste of what you’ll get by being on this list.
If you’d like to explore how we can work together more closely, you can check out our programs here:
{{products_link}}
If you have any questions, just reply to this email — happy to help.
Thanks,
{{sender_name}}
Email 3: How does {{product_name}} work?
Send after 5 days
Subject: How does {{product_name}} work?
Hey {{first_name}},
One of the most common questions I get is:
“How does {{product_name}} actually work?”
In this {{demo_type}}, I walk you through exactly what’s inside {{product_name}} and how it helps you {{core_transformation}}.
You can check it out here:
{{demo_link}}
Many students have told me this walkthrough helped them decide if it was the right fit.
Hope it’s helpful for you too.
Thanks,
{{sender_name}}
P.S. If you have any questions, just reply to this email — happy to help.
Email 4: {{first_name}}, what do you need help with right now?
Send after 8 days
Subject: {{first_name}}, what do you need help with right now?
Hey {{first_name}},
Quick question — what do you need the most help with {{context_area}} right now?
If you had a magic wand, what would make things easier?
I read and respond to every reply, and your feedback helps shape future trainings and resources.
Just hit reply and let me know.
Thanks,
{{sender_name}}
P.S. It might take me a day or two to reply, but I promise I read everything.
Email 5: {{first_name}}, any questions I can help with?
Send after 11 days
Subject: {{first_name}}, any questions I can help with?
Hey {{first_name}},
Just checking in — do you have any questions about how {{brand_or_product_name}} works or how we help people {{core_transformation}}?
If you’re unsure what to ask, you can also check out our FAQs here:
{{faq_link}}
Either way, feel free to reply directly to this email. I’m happy to help.
Thanks,
{{sender_name}}